Spend time in other countries, absorbing all the knowledge and experience you can. The lessons learned proved valuable throughout the rest of his career.īefore settling into your career or starting that business venture you’ve always dreamt of, you should travel the world. For that pitch, he needed to gain extensive knowledge about Japanese culture, customs, and how they carried out businesses. Knight made his first sales pitch during a stop-over in Tokyo during one of his global adventures. He knew that he would be unable to leave a mark in the world if he did not the first experience it.

Phil Knight understood all too well the power of having a worldly perspective. By being open and adaptive, new opportunities will come knocking on your door. Embracing a global perspective allows you to learn from others, enables your business to expand to new markets, and helps you achieve personal growth. Global is where all the opportunities are and where the future lies. A lot of patience and understanding is needed to maintain that global perspective when faced with the daily hurdles of running a business. That said, understanding the nuances of international markets and decoding the impact of the economy in the presence of cultural differences is hard. Confining yourself in a corner and ignoring this fact will only generate failure. The truth is that whether you like it or not, both local and international businesses are competing on a global scale. STORYSHOT #1: YOU NEED A GLOBAL PERSPECTIVE TO COMPETE GLOBALLY Here are the 10 takeaways from Shoe Dog by Phil Knight. What’s more, success does not happen overnight – it’s realized through a lot of sacrifice and perseverance. The greatest message in the book is that no dream is too big, and the line between success and failure is very fine. It chronicles the numerous risks and daunting setbacks that stood between Phil Knight and his dream. Shoe Dog is a candid and riveting memoir where, for the very first time, Nike founder and CEO Phil Knight opens up about the company’s early days as a simple startup and its evolution journey over the years into one of the world’s most iconic and profitable brands. If you don’t already have the book, order the book or get the audiobook for free to learn the juicy details.ĭisclaimer: This is an unofficial summary and analysis. Has Shoe Dog been gathering dust on your bookshelf? Instead, pick up the key ideas now.

Shoe dog review